June 6, 2011
In
Blog, Branding, Corporate, Identity, Identity and Brand Strategy
Corporate Identity and Branding – A Reality Check
Some people believe that “image is everything” when it comes to corporate identity and branding. Others think “identity” begins and ends with a logo.
The reality is, both are important, and corporate identity and image have a critical role within brand marketing strategy. Branding consultants are a great resource when designing your successful branding strategies.
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