In an era of big brand agency networks and conglomerates, Marshall Strategy stands out. A privately-owned brand agency with a senior team of experienced and passionate professionals, we collaborate closely with our clients from beginning to end.
We take brand and identity strategy seriously, working with leadership to understand the fundamentals of who they are, why they matter, how they compete, the audiences that are critical to their success and the opportunities for brand success. We use this knowledge to develop relevant brand and identity strategies that guide operations, communications and culture – purposefully and effectively.
Organizations come to us when they need to respond to marketing, competitive brand and communication challenges quickly and powerfully. This includes turnarounds, mergers, company or product launches and relaunches, and new initiatives.
When an organization knows clearly who they are and why they matter, business moves effortlessly. Employees and stakeholders are inspired to do the right thing and are rewarded for fulfilling their purpose. Culture thrives. Customers and investors come to them for the right reasons. We facilitate these results through our focus on brand strategy fundamentals, through thoughtful listening, and by developing big, galvanizing ideas.
We work with a range of organizations, from start-ups to multinational giants, governments and non-profits, in a variety of industries and sectors. Our cross-industry exposure keeps us vigilant to changing circumstances and emerging trends.
Keys to a Successful Brand Agency Relationship
Our clients often ask – what are the keys to a successful brand agency relationship? We believe it takes three things: The commitment of senior leadership to a differentiating and meaningful purpose; the dedication of the time and resources to complete a disciplined process; and a big idea that will inspire, motivate and galvanize the organization. At Marshall Strategy, we succeed because we remain focused on these three goals.